BBG Ventures
Branding and website design for a female-led venture fund investing in a new generation of founders.
Brief
BBG Ventures (formerly Built By Girls) came to us for a new visual identity system and website to mark their strategic repositioning and the launch of their newest fund.
Solution
Out of BBGV’s brand promise, _"meaningful investment in a new wave of founders, propelling them forward to create lasting value and transformational change,"_ came our brand idea: Propelling forward.
The identity expresses itself through a dynamic typographic system that pushes founders’ ideas to the foreground, highlights their organizations’ transformational work, and acts as a backer that won’t sit still.
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