Parsons

Build awareness for the Masters in Communication Design program at Parsons School for Design and showcase student work.

We worked closely with program director Brendan Griffiths to conceive of, design, and build a website specifically for the program. Early in the process, we decided that the website should have a clear point of view to position the program as the best place to study contemporary graphic design for interactive media.

We designed the site for two user modes: directly accessing program information and exploring student work. The final touch was a custom typeface, open-sourced for students to contribute to, that anchors the program’s other assets.